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by Cory Siansky

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Jan
19th
Thu
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#ElectricCar — Getting Legislative

With the inevitability of electric vehicles becoming a more regular presence in our lives, a few modest accommodations are warranted.

As a prospective electric car owner, here are a few items you want resolved sooner than later.

1. Legislative safe harbor for required EV infrastructure

My new charging station is ensconced in my home garage, away from the elements and public view. But the device itself is rated for outdoor use. My car dealer has a charging station just like mine mounted on a monopole in the elements.

To date, Nissan and Ford are ‘strongly discouraging’ non-garage owners from buying their electric cars. This means that, for the near term, when you see a Nissan Leaf or Ford Focus Electric plying the streets, its driver started their day from a single family home garage bay. That can’t persist for very long. Eventually condominiums, public parking garages, apartment parking decks and homeowners associations with street-side parking will all need to get comfortable with pole-mounted charging stations sprouting up like so many mushrooms after a warm rainstorm.

You can imagine the legislation will be similar to what you find for personal television satellite dishes and solar panels—you can’t be forbidden from acquiring these necessities, but your local fiefdom can play a role in where it can be situated.

But so far, that legislation doesn’t exist yet in most places. That will change after a very public spat between a ruthless condo board and a prospective EV owner results in legislation. Until then, caution and diplomacy remain the watchwords.

2. Regulatory reciprocity

In my home state of Maryland, I can request a bumper-mounted sticker from the motor vehicle administration that permits use of the electric car in high occupancy vehicle (HOV) lanes even when driving solo. I spend quite a bit of time in neighboring Virginia, and Virginia has a similar law. But these rules aren’t reciprocal—Virginia clean vehicles get no free pass on Maryland’s HOV lanes and vice versa. It’s high time that states permit their residents to cross borders and enjoy the same privileges.

I’ve engaged a member of the Maryland House of Delegates on the issue. I am seeking a tracking bill in the Virginia legislature in the current spring 2012 session. If you’re interested, I’d be happy to speak with my Virginia-based readers about helping push this important legislation.

3. Getting real on the federal electric vehicle tax credit

For cars purchased in 2011, the federal government offered an up-to $7,500 tax credit for plug-in electric vehicles. Many states offer their own tax credits or deductions.

But the party may soon be over. Absent an extension of the federal tax credit—which is no sure thing in the current climate—all of the electric vehicles on the market are too expensive at their current price points (Nissan Leaf starting at $37,000 and Ford Focus Electric at more than $40,000) to be cost effective in the long term, or affordable for financing for all but a very few car buyers.

Likewise, the vultures are circling a generous federal commercial tax benefit for companies investing in major infrastructure projects supporting EVs.

We’ve all heard the rhetoric from the auto makers: as soon as EV sales volume starts picking up, economies of scale for the battery packs will start kicking in and prices for EVs would ease. The proof is in the pocketbook: electric car manufacturers need to stand up and match price cuts to offset the federal tax breaks that are going the way of the dodo.

For electric vehicles to become more than a fringe offering, their drive-off-the-lot cost needs to be in the realm of internal combustion cars of the same class, and the economic benefits for total cost of ownership need to be made clearly and prominently. I think I have the contact information for those Infographics guys around here somewhere…

This is the eighth in a series on the state of electric vehicles in 2012.

« Part 1 of the Electric Car Series: “On the Bleeding Edge”

« Part 2 of the Electric Car Series: “A Recent History”

« Part 3 of the Electric Car Series: “Nissan Leaf Test Drive”

« Part 4 of the Electric Car Series: “Charged Up”

« Part 5 of the Electric Car Series: “Mindfulness”

« Part 6 of the Electric Car Series: “Difficult Conversations”

« Part 7 of the Electric Car Series: “Secret Message: Like Really Cheap Gas”

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Jan
18th
Wed
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An Open Letter to Congress: On #PIPA and #SOPA

Dear Members of Congress:

I am gravely concerned about the potential adoption of the bills generally known as SOPA and PIPA, the Stop Online Piracy Act and the Protect IP Act.

As eWeek recently noted, “The language of SOPA is so broad, the rules so unconnected to the reality of Internet technology and the penalties so disconnected from the alleged crimes that this bill could effectively kill e-commerce or even normal Internet use. The bill also has grave implications for existing U.S., foreign and international laws and is sure to spend decades in court challenges.”

Both bills greatly expand on existing, reasonable restrictions to the point of unreasonableness and provide tools to law enforcement agencies that effectively place non-Judicial persons in the role of playing judge and jury without due process.

Both bills usurp existing protections on prosecutorial restraint and permit gross travesties of free commerce to occur on no more than flagrant accusations, with little recourse for those affected.

I urge you, Members of Congress, to stand proudly against these two dangerous pieces of legislation.

Sincerely,

Cory Siansky
www.WellKnownFact.com

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Jan
16th
Mon
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What I Learned at #CES This Year: A Three Part Series

Lesson 1: Be a great generalist, be a great unitasker or be gone.

The tablet market best describes this lesson.

Apple owns the general tablet market with iPad.

For e-book readers, Amazon’s e-ink Kindle line represents one example of a product offering good value (starting at USD $79) for a very constrained list of functions.

There remains room in the current marketplace for additional unitasking tablets, but I’m not convinced I saw them at CES this year.

The Samsung Galaxy Note might be such a device. But probably isn’t.

Let’s dig deeper.

Apple’s iPad, for better or worse, owns the generalist tablet market. This is not to say other general purpose tablets can’t be successful in the market. The Samsung Galaxy Tab 7 has great appeal, for example, even though it hasn’t won huge market share. The 7 is probably the most capable under-appreciated product on sale right now.

What I am saying is that the ship has sailed for mindshare for the first generation of general use tablets. Apple 1, Rest of Marketplace Zero.

If Microsoft expects their new generation of Windows 8 tablets to succeed, they need to innovate fast. Like Google, Microsoft sets an OS standard and has little control over the hardware their partners offer on their platform. Android competitors cannibalize one another all the while funneling cash to Google’s maw.

Microsoft will need to out-Google Google to make a general purpose Windows 8 tablet more attractive to an existing Android tablet-buying audience. Oh wait. That hasn’t taken off. Scratch that.

Microsoft will need to out-Apple Apple to make a general purpose Windows 8 tablet more attractive to an existing iPad-buying audience. Oh wait. That’s improbable. Scratch that.

Microsoft must create their own market by executing phenomenally on what a Windows 8 tablet should be (whatever that is). Or in an alternate reality, Microsoft must create an OS that offers hardware partners the latitude to deliver it to market at a phenomenally low price. In this scenario, some bad behavior or shortcomings might be overlooked on the back of perceived value (see Amazon Fire).

Absent a generalist approach, a purpose built one-task wonder can succeed. It must do what it does phenomenally well and at a right price for its market. I mentioned Amazon’s e-ink Kindle line earlier, but let’s look at an entirely different slant.

A more mature product of also-called-tablets exists in the form of Wacom’s fabulous input devices. This is a company that knows its niche market incredibly well and continues to innovate for its market. The product performs its role well, and is priced right for its audience.

Wacom lives this mantra—they are working hard to get their devices right and haven’t rested on their laurels.

Products that innovate, execute well and are priced right have a chance. Everything else, see dust bin.

This is the first in a three-part series about lessons learned from this year’s International Consumer Electronics Show (CES).

Lesson 2: Glitzy tech sizzles, but ecosystems sell »

Lesson 3: Great design still matters »


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Jan
12th
Thu
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#CES #CES2012 Play Starcraft 2 Against a Pro for Prizes

#CES #CES2012 Play Starcraft 2 Against a Pro for Prizes

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#CES #CES2012 Fond Farewell WKF Tripod

#CES #CES2012 Fond Farewell WKF Tripod

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#CES #CES2012 BFFs Dennis Rodman and Andy Dick at CES

#CES #CES2012 BFFs Dennis Rodman and Andy Dick at CES

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#CES #CES2012 The New Reference Standard? Angry Birds

#CES #CES2012 The New Reference Standard? Angry Birds

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#CES #CES2012 Trends That Won’t Go Away

Observed at this year’s CES too many times defying explanation:

- egg-shaped media chairs
- robot vacuum cleaners
- dancing robots
- reclining massage chairs, like you see at the mall, but supposedly for home use

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#CES #CES2012 — New LG OLED is Bright, Beautiful and Super-Slender

#CES #CES2012 — New LG OLED is Bright, Beautiful and Super-Slender

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#CES #CES2012 Inductive Charging Your Tesla Roadster, For the Win!

#CES #CES2012 Inductive Charging Your Tesla Roadster, For the Win!

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#CES #CES2012 — Desperately Seeking Disruption

A long-standing theme for my coverage at CES is finding potentially disrupting technology. One clue that something new may be emerging is stumbling on the same underlying engineering in completely different sections of the show floor, used for completely distinct markets.

Two years ago I had the opportunity to get a sneak peak at PowerMat, a wireless, inductive charging approach for handheld gadgets. A major impediment to adoption is the relatively high cost—iPhone or BlackBerry Powermat-compatible cases run USD $20-$40 retail not including the required mat charger. Most consumers will contend with a USB cable to save $50.

At the time, PowerMat’s high-end implementation was in home appliances. A toaster or blender, for example, powered through an under-counter wireless source. Still it hasn’t reached mass adoption.

Two different areas of the show floor offer inductive charging products, but this year targeted at the electric car market. Nothing gets attention on the show floor like a hot car, and a prototype Tesla roadster charged inductively is getting some second looks. Perhaps a technology seeking its market more than a market seeking a technology.

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